How to reach out investors properly to get funding

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Follow the fundraising plan to achieve the milestones for the financing round you will go through when approaching investors (Seed, Series A, etc.) 

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• Prepare a list of potentially interested parties. 
  

• Create your marketing material to sell your company to investors. For early-stage companies, it usually is enough to have an Executive Summary or One-pager of the company, a pitch deck and a technology deck. 
  

• Get a warm intro to investors and plan to end up the process with more than one term sheet on the table to give you room to negotiate! 
  

• NDAs are not often used in the VC industry as the relationship is like a marriage and should be based on trust. 
  

• Don’t raise a super high valuation at the beginning of your startup journey that could risk losing the next round!

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Learn more about Wayra Investment Strategy