Eyecandylab

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Eyecandylab provides a platform to make streaming and broadcasted content interactive and transactable by adding an immersive augmented reality (AR) layer. The interactivity platform enables a physical TV screen in the room to trigger personalized AR content and targeted advertising on each mobile device, delivering an unparalleled user engagement and e-commerce conversion.

At the 5G Tech Lab, you can try out Eyecandylabs full capabilities with 3 different AR demos: One sports event, where you can watch rewatch scenes, change camera angles and display match statistics, and two immersive e-commerce advertisements, to see how the future of TV participation will look like.

2018
Germany, Oberföhring

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